Product Review websites abound on the web, but they're far from all being equal in regard to honesty and integrity. Many product review sites be seemingly unbiased initially glance, but further inspection indicates their true intent: to only promote products favorably, to allow them to make money via affiliate links https://allhewants.com.
Here really are a few approaches to assess if a website and its owner(s) are only inside for the cash, or if they provide honest truly neutral, consumer-oriented product reviews:
1. Who Runs the Site? An actual review site will have an About/Bio/or Info page that details who owns your website (and oftentimes why they started it.) Too many sites that claim to be 'product review' sites are really run by affiliates posing as "honest" reviewers, when in fact their sole intent is to only recommend every product they write about https://artofbeautyproducts.com.
2. Do the Reviewers or Site Owners Purchase The Products Themselves? This is a critical factor for review integrity. Exactly like scientific studies, there is a powerful proclivity towards favorable bias of a product if the reviewer didn't buy it himself. The fact a writer pays for the product(s) him or herself speaks volumes about their impartiality and ability to keep objective through the course of the review https://natureprovides.com.
3. Does the Website Review an Variety of Products or Only One? A niche site that reviews many different products is more likely to be neutral and a real review site when compared to a site where just a single product is reviewed. Why would someone head to the trouble of building a website for only one product and then give it an adverse review? Of course the review will be positive (although occasionally they might throw in an adverse comment or two to give the look of being impartial.)
Single-product-sites are well-liked by affiliate marketers since the search engines give strong weight to using keywords in the domain name (url title.) So if the item being reviewed is 'Acme List Building Secrets', then employing a domain of 'AcmeListBuildingSecretsReview' will usually give that site a greater position in the search engines https://www.turfonemfg.com.
4. Do the Reviewers Have Only Positive Items to Say concerning the Products They Review? A truly neutral product review site will have both positive and negative reviews. If most of the reviews on a website are glowing, and every product is endorsed, then there's an excellent bet that the reviewer is serving their own interests instead of these of the consumer.
5. Does the Review Headline Use the Word 'Scam'? This is a classic tactic employed by many unscrupulous reviewers to make use of keywords in the title in addition to to give the look of shoring up the trust factor. A sample headline might read, "Is Acme List Building Secrets a Scam?" - since it utilizes the keyword phrase in the title, in addition to that phrase will mirror what folks key in the search box when they have questions of a product.
